CREATIVE BRIEF
WHO WE ARE
A creative agency built by Pickleballers
We recently launched DINK Creative Agency (led by Kevin Dizon), a creative studio built by pickleball players, for the pickleball community. We specialize in producing high-quality social media commercials and coverage for VIP and sponsored events. We understand how important visibility and storytelling are for sponsors, and our goal is to help bring that value to life through engaging, platform-ready content.
To elevate the pickleball industry through high-performance creative that understands the culture, not just the sport.
MISSION
VISION
To become the go-to creative partner for every serious pickleball brand, club, and pro
“YOUR BRAND SHOULD HIT HARDER THAN YOUR THIRD SHOT
CAMPAIGN STYLE
You can capture attention for a moment, but connection is what keeps people coming back. It happens when your audience feels understood, when your brand speaks their language and reflects their culture. That’s where real value is created: not just in what you sell, but in how you make people feel and the community you build around it.
TARGET AUDIENCE
Our growth strategy starts at the local level because that’s where real connection happens first. By engaging local fans and becoming part of the community, we build authentic support that goes beyond surface-level attention. Once that foundation is strong, it creates momentum: local audiences turn into advocates, content becomes more relatable, and the brand gains credibility. From there, expanding nationwide becomes a natural progression—not forced, but driven by real engagement that scales.
At the same time, we prioritize capturing the attention of key stakeholders, partners, sponsors, and investors ; by presenting your brand at the highest level. A well-crafted, professionally executed brand signals credibility, vision, and long-term potential. When your brand looks polished and communicates clearly, it naturally attracts sponsors who want to align with something that feels established, engaging, and built for growth
SOCIAL MEDIA
Social media is where the culture lives, and the most powerful reach today comes from what feels real. We focus on capturing authentic, in-the-moment content through phones, Instagram Stories, and community-driven interactions that don’t feel overproduced or forced. By involving players, fans, and the local scene, we can create content that’s natural, relatable, and built for organic reach. It’s not just about posting. it’s about showing up consistently in a way that makes the audience feel part of the movement
DELIVERABLES
In fast-moving environments like events or games, timing is everything. We understand that the value of content is highest in the moment, which is why we prioritize rapid turnaround without sacrificing quality. Our team is built to capture, edit, and deliver content while the energy is still at its peak,so your brand stays relevant, visible, and part of the conversation in real time. Because when the moment is hot, your content should be too.
WE BUILD REAL CONNECTIONS
ON AND OFF THE COURT
We build real connections—on and off the court. That means going beyond surface-level content and creating experiences that resonate with your audience where it matters most. On the court, we capture the energy, competition, and culture of the game. Off the court, we shape stories and moments that people relate to and remember. By bridging both, we turn attention into genuine engagement and transform audiences into loyal communities.
VISUAL STYLE
Our visual style is bold, edgy, and never one-size-fits-all. We just don’t rely on templates or trends but instead, we craft a distinct look and feel that’s tailored to each brand we work with. From color grading and composition to pacing and overall tone, every creative decision is intentional and aligned with your identity. The result is a custom visual language that stands out, feels authentic, and sets your brand apart in a crowded space.